Twitter can be a great tool for real estate agents to have in their online arsenal, if they know how to use it correctly. Twitter is a micro-blogging platform, so think of your Twitter account as an abbreviated blog. You can also use Twitter to promote your real estate business, build your brand and generate leads, much in the same way you use your blog.
While we have heard stories of people who mentioned that a home was for sale in a tweet and found a buyer, we want to caution you that this will not happen for everyone. Part of what you can do on Twitter is work on building relationships with the clients you already have and try to attract more. Some real estate professionals open up their Twitter accounts to the public, while others only allow certain people to see their tweets. No matter what, you want the people who connect with you via Twitter to say positive things about you online and offline.
Use Twitter to:
Share information
Of course you can tweet about your own blog posts and articles, open houses and new listings, but you may want to go beyond that. You can also tweet links to articles about real estate trends and about happenings in the areas where you sell homes.
Some real estate agents have found that using social media tools like Twitter not only helps them reach out directly to clients, it also gets them some media attention too. If you are hoping to become a go-to real estate expert, then you can use Twitter as one of the ways you establish your platform.
Make friends with people who are (or want to be) in your area
While there are bragging rights to be had for getting a record number of followers, you would to well to follow some influential people too. Keeping up with the locals may give you insight that you otherwise may not have had.
You can also use Twitter to search for terms related to real estate like "want to move to City Y" or "house hunting in City X." While you may not want to exhaust a lot of time this way, you could connect with possible clients.
The tech savvy people at Go Pro Systems want to connect with you on Twitter. Join today and follow @GoProSystems.
Hi Jon, Using twitter to promote your blogs and site information is interesting. Thanks for the post.
Your welcome Patrick. Thanks for the comment.
Jon, I have my blog flow through to Twitter. I stiill havent' completely mastered its power, but maybe someday.
Good info Jon. I am currently using Twitter to showcase my listings, looks like I may need to expand it's use.
Thanks Jon, There sure is a lot to learn.
Thank you All,
Please subscribe to my blog. I love offering great outside of the box Ideas, and Twitter is a great platform for that.
Thanks for the info..still trying to catch up to tweeting!
Thanks for the post! I have to spend more time with Twitter but it seems like so much information is being tweeted it has been hard to keep up :-0
@ Chris and Lee,
Tweeting can seem overwhelming and time consuming but stay focused and keep to a schedule. only Tweet for 15 mins in the morning and 15 mins in the evening. you will find that using this method will keep you in the game.
Jon, I'll have to try your advice about 15min morning and night. I haven't been very active on Twitter. It's hard to know where to spend your time on-line between blogs, tweets, Facebook, etc. I still have to find time to service my buyers and sellers as well as more conventional farming activities.
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Hey, Jon!
Thanks for the post... Still trying to find the best way to use Twitter to promote my business...
Hi Jon,
Speaking of outside the box... I'd love to hear your opinion on my Twitter Experiment. Check out my blog and let me know.
I'm a newbie to Twitter, so keep preaching your knowledge, THANKS.
I'm trying harder and harder to utilize twitter.....one day maybe I'll master it
Hi Jon,
I like how you promote your services.
Give interesting and useful content, and mention that, by the way, Go Pro can help you with more...
Thanks
Phil